
Our Story: How We Fell in Love with Coffee.

Our coffee journey spans generations, with roots tracing back over 100 years in El Salvador. Coffee farming has been a family tradition for four generations. Over that time, we have perfected our craft and embraced sustainable farming practices to produce the highest-quality beans.

Fate drew Adriana, Guillermo, and Alejandro to Calgary, where an idea emerged: to turn our shared passion and legacy into a coffee business in Canada. Serendipity and a stroke of luck led us to Crickle Creek Coffee, which we proudly became the owners of in 2022.
Since then, we have continued the tradition of roasting exceptional coffee to order—a hallmark of Crickle Creek since its founding in 1994. Today, our commitment extends not only to cultivating outstanding coffee on our El Salvador farm but also to offering you the chance to explore, learn, and discover coffees from diverse regions around the world.

We believe a great cup of coffee begins with a great group of passionate people. Our dedication lies in carefully selecting and curating beans, then roasting them to highlight their unique qualities—ensuring that your daily coffee is always an extraordinary experience. We roast fresh each week, guaranteeing peak flavor while minimizing excess.
Coffee transcends mere consumption; it’s a bridge that connects people, experiences, and senses. These connections have brought us here today, and we are wholeheartedly committed to nurturing lasting bonds of warmth with each and every one of you.
Our coffee personalities
The Crickle Creek Team has a crazy mix of personalities and coffee preferences.
Below you can find more about each one of us and which coffees are our favourites.

"ROSIE" The Roaster
Meet "Rosie" the Roaster, the heart and soul of our operation.
Her eye-catching emerald-green coat brightens every Tuesday and Thursday with its charm! As soon as she gets going, the air around us fills with the irresistible scent of freshly roasted coffee. Rosie is a magician who turns green beans into brown. She’s been with us since the very beginning, back in 1994, when Crickle Creek first came to life. Unlike many coffee roasters that outsource their roasting, every batch at Crickle Creek is lovingly roasted in-house, by us, with Rosie.

Adriana - The espresso artist
She has an incredible passion for both coffee and design. She's the creative genius behind all of Crickle Creek's stunning graphics, marketing and communication. With her trusty oversized coffee mug always by her side, she's the perfect blend of coffee and creativity!

Guillermo - The half-caff optimist
A "Cup Half-Full" kind of guy, meet the driving force behind our wholesale operations, fundraisers, and public relations. He's the embodiment of optimism and the social butterfly of our team. With an unwavering ability to keep his cool, he infuses our group with a sense of tranquility and mindfulness. Even in the face of health challenges that led him to switch to half-caffeine coffee, his cup remains as full as ever!

Alejandro - The cup perfectionist
Coffee and numbers are his expertise. He is our coffee specialist, skilled in everything from cupping and coffee selections to coffee farm management. He excels in maintaining order and crunching numbers, which is why he also oversees our finances while constantly striving for the perfect cup. Ten grams of precision with six ounces of coffee brilliance.

Larry - The coffee adventurer
Always on the move and looking for adventure, even during those coffee delivery runs through the South West. From long bike rides around Alberta to winter snowshoeing, a good cup of coffee is always around to keep him going...especially on those long winter delivery days!

Bruce - The coffeeless aficionado
Our maintenance wizard and delivery person extraordinaire. Bruce has been around since the beginning and somehow he never caught the coffee bug. One day, if we ever decide to offer teas on our site, we may be able to add Bruce's favorite...I am sure he'll still be around.

Finca Argentina, the Legacy Bean Keeper
High in El Salvador’s volcanic highlands lives Finca Argentina—our family’s proud legacy. Part of the family for four generations, she’s nurtured vibrant coffee trees and cared for the community around her, quietly perfecting the craft of specialty coffee. Every harvest, she offers beans with steady, exceptional quality—coffee we’re proud to share with you. This is where Crickle Creek’s journey began, and where every farm-direct cup still finds its heart.
